SEMA 2021: Tire & Wheel Gallery

SEMA 2021: Tire & Wheel Gallery

Scroll through a compilation of our favorite photos and video from the 2021 SEMA Show/Global Tire Expo at the Las Vegas Convention Center.

The 2021 SEMA Show isn’t just a global hot spot for the coolest, most tricked-out cars, it also features a plethora of new products and services for tire dealers to take advantage of (but there are plenty of wild rides, too). Keep scrolling to see some of our favorite shots from the show, as well as a walk-around video of the show floor in case you couldn’t make it this year.

Sema-Atturo 1400
Atturo Tires’ booth showcases its product line from the Trail Blade X/T, its multi-terrain tire, to its AZ850, its performance tire designed for modern SUVs.
Kenda Tires booth SEMA 2021
The Kenda Tires booth at the Global Tire Expo features Kenda’s products on display, including a preview of its new mud-terrain tire.
Sema-Blue 1400
Cooper Tire displays its product lineup of performance and light truck tires at its booth at the Global Tire Expo at the SEMA Show. Cooper’s Discoverer STT Pro tires are outfitted on a Ford Bronco at its booth.
Sema-Batman 1400
An artistic “Batmobile” at the Schrader TPMS Tools booth served as a vehicle in which the company could demonstrate its products.
Sema-Red 1400
Vehicles with lift kits and aggressive tires dotted the street between the Central and South Halls.
Toyo Tires Treadpass
Vehicles line the entrance to the Toyo Tires Treadpass area between the South and Central Halls.
Sema-Tire-Sticker 1400
Dozens of vehicles wrapped, decked out with tire stickers and standing on custom wheels flanked the perimeter of the South Hall.
Sema-Race 1400
Tomioka Racing, manufacturers of high-performance parts for European and Japanese Automobiles, outfits a Toyota vehicle at the 2021 SEMA Show with Toyo Tires.
Sema-Glow 1400
A high-performance vehicle coated in purple metallic paint features large rim diameter wheels and low profile tires.
Sema-Shiny-Red 1400
The high-performance tire and wheel assemblies on vehicles at the 2021 SEMA Show are built for speed and handling, and of course, aesthetics.
Sema-Tall 1400
The collection of ATVs and UTVs at the 2021 SEMA Show featured custom lift kits and chunky tires modified for aesthetics and performance.

You May Also Like

Doran releases 360OTR tire monitoring system

The system can be integrated with telematics devices to provide off-vehicle communications of tire pressure and temperature data.


Doran Manufacturing has introduced the Doran 360OTR tire monitoring system, which it said reduces tire-related production interruptions by monitoring tire inflation pressures/temperatures, and alerting drivers of problems in real-time. Large bore, external, valve stem-mounted sensors pass tire pressure and temperature data to the in-cab monitor/display, providing drivers with real-time information and alerts.

Akebono names new regional sales manager

Erick Kinnunen joins Akebono with more than 40 years of experience in aftermarket sales, training and management.

TEXA runs car diagnostic tool promotion

The promotion is active through Aug. 31.

ATD opens regional distribution center in McDonough, Georgia

The new facility will support 22 distribution centers across Georgia, Florida, Alabama, Louisiana, Mississippi and Tennessee.

GRI expands footprint in South America

GRI said its goal is not just to sell specialty tires, but to contribute to the region’s growth through its focus on sustainability.

Other Posts
The good news about the industry’s technician shortage

For the first time in 10 years, collective completions of postsecondary automotive, collision, diesel and aviation programs have increased.

How succession planning sets your shop up for success

Just like it’s smart to plan ahead before taking a road trip, your shop should be prepared to plan for the next steps.

TR-Continental-succession planning
The future of TPMS technology

Radio wave sensors have been the standard for all TPMS devices until Tesla began utilizing Bluetooth Low Energy (BLE) technology in 2021.

Aperia’s Halo Tire Inflator accrues over 100 billion miles

The company said its Halo Tire Inflator has saved over 716,000 metric tons of CO2.