How Lucid Motors leverages tire manufacturer partnerships to drive sustainable innovations
The automotive industry is leveraging supplier partnerships to overcome common sustainability challenges.
Are the technician shortage tides turning?
TechForce Foundation data shows that nearly 50,000 new automotive technicians joined the workforce in 2022, for a total of over 78,000 in two years.
Continental Tire discusses how prioritizing dealer feedback maximizes profits
Continental Tire executives talk about the status of the PLT tire market, the company’s strategic balance between OE and replacement tire offerings, and more.
Michelin leadership talks EVs, sustainability and airless tires
Executives discuss the future of sustainable tire manufacturing, the relationship between EVs and tire waste and what’s next for airless tire technology.
Kenda Tires becomes Cleveland Cavaliers associate partner for NBA playoff games
The tire manufacturer will be advertised on the court, with Kenda-branded rally towels, and will appear during local pre-game programming.
MatraX Tyres on navigating the diverse needs of the U.S. marketplace
We talk about how MatraX Tyres is adapting its products for U.S. customers and the challenges associated with U.S. distribution.
MatraX Tyres on navigating the diverse needs of the U.S. marketplace
We talk about how MatraX Tyres is adapting its products for U.S. customers and the challenges associated with U.S. distribution.
Continental Tire introduces six new/refreshed tire products during 2024 GOLD dealer meeting
Company leadership also detailed updates to marketing/incentive programs.
Bridgestone Golf CEO Dan Murphy shares what links tires to teeing up Tiger Woods – PART II
In Part II of this interview, Dan talks about how tire tread patterns have influenced golf ball design, and vice versa.
Bridgestone Golf CEO Dan Murphy shares what links tires to teeing up Tiger Woods – PART II
In Part II of this interview, Dan talks about how tire tread patterns have influenced golf ball design, and vice versa.
Kumho Tire U.S.A. launches two new EV tire options
The Majesty 9 Solus TA91 EV is ideally suited for drivers of EV coupes, sedans, and CUVs, while the Crugen HP71 EV is designed for CUVs and SUVs with an added level of all-weather performance.
Bridgestone Golf CEO Dan Murphy shares what links tires to teeing up Tiger Woods – PART I
Murphy discusses successfully bridging the worlds of tires and golf balls into one premium branding experience.