When to Suggest A/T or H/T Truck Tires
A/T tires offer off-road performance and an aggressive appearance, while H/T tires focus on a smooth and quiet ride.

How to Improve Your Shop’s Brand Image
Branding involves crafting a unique identity and leaving a memorable mark on your company from the eyes of your customers.

Continental Unveils Concept CityPlus Tire
Results from the concept tire are lower CO2 emissions from passenger cars with ICEs and longer driving ranges for EVs.

Continental Tire Plant in Portugal Receives ISCC PLUS Certification
The UltraContact NXT tire incorporates up to 28% ISCC PLUS-certified materials.

The Three Roles Successful Tire Shop Owners Play
Your leadership style and qualities have a profound impact on your employees.

Having Trouble Calibrating ADAS?
We discuss how to diagnose issues early to avoid faulty or incomplete ADAS calibrations.

Continental Named as the Official Tire of USF Pro Championships
Continental will serve as the presenting sponsor and official tire of the USF Pro Championships’ three ladder series.

Why You Should Update TPMS Tools Regularly
In today’s fast-paced auto industry, it’s important for tire service experts to keep up with the latest updates to TPMS.

How Long Does a Tire Last?
When customers ask, explain how their habits and driving conditions play the biggest role in tire life.

Continental’s Step-by-Step Tire Development Timeline
Follow the process from the beginning of an idea to product launch.

Pay Attention to Tire Tread
We dive into several types of tire treads and how distinctive designs affect the way a tire performs.

Ensure Your Tire Dealership Stays OSHA Compliant
Employers have a general duty to provide a safe workplace under the OSHA Act of 1970.
