Rolling with the Numbers Archives - Tire Review Magazine

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Take on Technician Demand Like a Top Shop

We’ve seen actual growth in terms of technicians hired in this industry – that doesn’t mean the technician shortage or demand is going away.

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Plan to Protect Your Shop’s Growth

Lacking certain planning may lead to your hard-earned success disappearing in an instant.

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How Independent Tire Dealers Are Standing Up To Their Biggest Competitors

When asked who their toughest competitor is, 30% of independent tire dealers pointed to national tire retail chains.

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Tire Sales: In-Store, Online, or Both?

The majority of tire dealers tell us their highest profit percentage comes from online tire sales, so why do many dealers stick to brick and mortar?

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How Sales and Service Affect Tire Dealer Profit Margins

Tire dealers tell us their highest gross profit margins come from retail service work.

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Tire Dealers Have Positive Sales Outlook for the Rest of the Year

Many tire dealers had a great 2022 and have high expectations for the rest of 2023.

Tire Shop Services Making You the Most Money

While many drivers are only shopping for tires once every 60,000-70,000 miles or so, the oil changes, alignments and rotations in between keep their cars coming back to your shop year after year.

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What Will be Your Next Tire Shop Equipment Update?

We asked our independent tire dealer audience what new hardware or software they’re considering adding to their shops.

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How Old is Too Old for Tire Shop Equipment?

When we asked tire dealers what the No. 1 reason was for their last shop equipment replacement, updated technology was the No. 1 answer.

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Do Spiffs REALLY Work in the Tire Industry?

The majority of you said at least half of customers will switch brands based on your recommendations, but is that rec based on a spiff?

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Five Tire Trends You Need to Know

We’re talking about recent industry trends that you can take advantage of when running your tire business.

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What are Commercial Tire Expectations in 2023?

This year has been one to catch our collective tire-dealing breath after two years of weirdness that has led to long stretches of fewer Vehicle Miles Traveled. This past year seemed to bring us back to a bit of much-welcomed normalcy, replacing Instagram videos of bread making with Celine Dion lip-syncing TikTok challenges. But more

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