Yokohama Promises Long-Lasting Tread Life, Durability with New Geolandar X-AT
During a ride-and-drive event in the Mojave Desert, tire dealers and members of the media traversed rocky gravel, sand and silt to test drive Yokohama Tire’s newest addition to its Geolandar line.
Gallery: Yokohama’s New Geolandar X-AT Tackles the Mojave Desert
Driving Ford Raptors and Jeep Wranglers, dealers and the media tested Yokohama’s new Geolandar X-AT across the rocky gravel and sand of the Mojave desert.
Yokohama’s ‘Avid GT’ Coming Factory-Equipped on Toyota’s RAV4 Crossover SUV
The Yokohama Rubber Co., Ltd., has begun supplying its “AVID GT” passenger car tire as original equipment (OE) for Toyota Motor Corporation’s new RAV4 crossover SUV.
Yokohama Tire Extends Partnership with Canyonlands Jeep Adventures
Yokohama has extended its decade-long relationship with the Moab, Utah-based company that offers off-roading enthusiasts a chance to hit trails in Jeeps riding on Yokohama’s all-terrain Geolandar tires.
Yokohama Sponsors Two Drivers in One Lap of America
The 35th running of One Lap of America will feature the Travis vs. Bilko show, courtesy of Yokohama Tire and Subaru of America.
Yokohama’s Geolandar X-MT Wins Red Dot Award
Yokohama Tire’s Geolandar X-MT has earned a 2019 Red Dot award in the product design category.
Yokohama Tire Receives Platinum Supplier Award from Caterpillar for 7th Straight Year
The award went to Yokohama’s factory in Japan, which produces OE and replacement off-the-road (OTR) tires for a wide range of equipment.
Yokohama Tire Launches New Advan Fleva V701
Yokohama Tire Corp. has added some more flavor to its ultra high-performance Advan line: the Advan Fleva V701.
Yokohama Tire Kicks Off Spring With National Promotion
From now through April 30, consumers can earn a $50, $60 or $100 Yokohama Visa Prepaid card after purchasing a set of four select Yokohama tires.
Yokohama Tire Rolls Out New Geolander X-CV
For luxury SUV and crossover owners, Yokohama Tire has introduced the Geolander X-CV, covering nearly all 18- to 22-in. luxury SUV/crossover fitments.
Yokohama Tire Partners With Subaru Motorsports USA
Yokohama Tire announced it has formed a marketing and motorsports partnership with Subaru Motorsports USA this season.
Yokohama Tire’s Mobile Tire Specs App for Dealers Wins iF Design Award
The new Yokohama Tire specs app has received a 2019 iF Design award.
