Yokohama Sweeps SEMA New Product Awards Tire Category
SEMA announced its Best New Products Award winners Tuesday with Yokohama Tire sweeping the tire and related products category.
Yokohama to Highlight Racing Heritage at SEMA
From checkered-flag dominant sports cars to triumphant trophy trucks, Yokohama Tire’s racing heritage will be highlighted – along with several new UHP and off-road/light truck tires at its SEMA Show booth #62118-#62119).
Alliance 398 MPT Ag Tire Wins Agritechnica Innovation Award
Alliance Tire Group won an Agritechnica Innovation Award Silver Medal for its Alliance 398 MPT agricultural tire.
Yokohama, Alps Alpine Jointly Developing Tire Sensors
The Yokohama Rubber Co. announced that it is currently conducting joint R&D on passenger car tire sensors with Alps Alpine Co., Ltd.
Yokohama’s Avid S34RV Tires Will Be OE on 2020 Chrysler Voyager
Yokohama Tire’s OE program has expanded, as Fiat Chrysler Automobiles has selected the Yokohama Avid S34RV for fitment on the 2020 Chrysler Voyager.
Yokohama Tire Names New Vice President of IT
A 20 year IT veteran, Pavan Desaneni has been promoted to vice president of information technology for Yokohama Tire Corp.
Allen Rubber Wholesale Celebrates Fifth Annual Dealer Open House
On Oct. 5, Allen Rubber Wholesale hosted its fifth annual Dealer Open House with 450 of its dealers in attendance. The afternoon celebrated “Philly Phavs” with a block party.
Yokohama is Exclusive Tire Provider, Title Sponsor for 2020 Porsche Race Series
Yokohama Tire, Competent Motorsport and Porsche Motorsport North America are partnering on two Porsche-specific race series in 2020.
Yokohama Releases Advan Sport A/S+ Ultra-High Performance Tire
Yokohama Tire has launched the new, all-season Advan Sport A/S+ ultra-high performance tire that comes in 65 sizes, ranging from 16- to 21-in. fitments.
Yokohama Kicks Off Fall with National Rebate Offer
Yokohama Tire has launched its latest national rebate promotion with the start of fall. From now through Oct. 31, consumers can earn up to $80 in the form of a Yokohama Visa prepaid card after purchasing a set of four select Yokohama tires.
Yokohama Launches Two New Winter Tires: iceGUARD iG53 and iceGUARD G075
The iceGUARD iG53 is designed for passenger cars and minivans, while the iceGUARD G075 is for crossovers and SUVs.
Gallery: UHP Tire & Wheel Eye Candy
Take a look at some sweet photos of UHP tire and wheel combinations.
