USW Ratifies Deal With Yokohama at Virginia Plant
United Steelworkers Local 1023 in Salem, Va. voted to ratify the deal it reached with Yokohama Manufacturing Virginia LLC, a unit of Yokohama Tire Corp., securing labor stability and ensuring the plant will remain open through May 16, 2018, per a clause in the contract. The union and Yokohama reached a tentative agreement on May
Yokohama Sending a Fan to Yankees Stadium
Yokohama Tire Corp. will send one fan and three guests to New York for a Yankees game and more through its latest promotion – “VIP Experience.” “Yokohama’s VIP Experience is a can’t-miss opportunity,” said Alan Holtschneider, YTC senior manager of marketing communications. “The grand prize winner and three guests will get to enjoy the game
Yokohama Rubber Creates Official Facebook Page
Yokohama Rubber Co. has established a new official company page on Facebook. This news follows April’s announcement that the company established an official Yokohama channel on Japan’s leading video hosting service, “niconico.” With young people moving away from newspapers and television as their key sources of information, YRC has increasingly turned to social media services
Kumho, Yokohama Extend R&D Agreement
Kumho Tire Co. and Yokohama Rubber Co. signed a cooperative research and development agreement on May 31. The agreement is based on the master technological alliance that was signed earlier this year and announced late last year. “We see fierce competition ahead due to the enhancement of technologies at each of the tire companies competing
Yokohama, Borbet Win Innovation Awards
Messe Essen announced the Reifen 2014 award winners on the evening before the show opened, with Yokohama taking the coveted Innovation Award in the Technology and Products category. The Japanese manufacturer presented its process for the visual representation of the aerodynamic and acoustic rolling behavior of tires to the jury, using the Japanese space authority,
Yokohama ‘Tire Tips’ Video Spells Out OE, Aftermarket Differences
The latest episode of “Tire Tips” from Yokohama Tire Corp. covers how to choose between original equipment or aftermarket tires.