Transtar Kicks Off Transmission Fluid Frenzy Promotion
Transtar is holding its Transtar Transmission Fluid Frenzy promotion. Now through April 30, 2022: Purchase 12 quarts, receive 12 entries for the drawing. Purchase 2.5 gallons of Transtar fluid, receive 10 entries. Purchase a 55-gallon drum, receive 220 entries for the drawing. Winners of the promotion will be announced in May 2022. Prizes include: Grand
Hannah Mayberry Joins Kenda Tire USA as Marketing Coordinator
Kenda Rubber announced that Hannah Mayberry has joined its North American business team as marketing coordinator – automotive. In this role, Kenda says Mayberry will assist in all areas of marketing, but will specifically be focused on the Kenda Traction Associate Dealer program, Kenda’s co-op marketing activities and channel support. Mayberry is a recent graduate
Sullivan Celebrates 67th Anniversary
Sullivan Tire says it will honor its 67th Anniversary by celebrating all year long with monthly events and surprises. Different sweepstakes will be available each month on the company’s website beginning in March and any adult residing in MA, CT, RI, NH or ME can enter to win prizes, the company says.
Rudy’s Tires Wins 1-800EveryRim Contest
After receiving its half-millionth RimText message, 1-800EveryRim OEM Wheels says it recently revealed the winner of its contest. By being the 500,000th messager, Terry Rutenbeck of Rudy’s Tires of Wiggins, CO will receive a $1,000 cash prize and chose the American Cancer Society as the recipient of another $1,000 which 1-800EveryRim will donate in the
Reach Your Maximum Potential with K&M Tire!
The “best of the best” independent tire dealers deserve unparalleled support to take their business to the next level. You work hard to serve your community and take care of your employees, and in today’s competitive tire retail landscape, you must have the support to fulfill your business’ needs as well as your goals and
Hercules Tires Rebrands for 70th Anniversary
As part of its 70th anniversary, Hercules Tires, a subsidiary of American Tire Distributors (ATD), says it is revitalizing its Hercules Tires and Ironman Tires brands via brand identity, brand positioning and product innovation. On the brand identity side, the company says the Hercules rebrand includes a new typography and color palette, as well as
Michelin Introduces New LED-Lit Mini Fridge
Michelin announced it is now offering a portable mini refrigerator that they say is ideal for the office, garage, vehicle, boat, dorm, campsite, tailgate party and more. Michelin says the fridge can hold six beverage cans or four water bottles. It works with 12V DC or 110V AC power, so you can plug it in
Pirelli Kicks off 150th Anniversary Celebrations
Pirelli rang in 150 years and is reaffirming its commitment to growth during a series of events that will take place this year. It started with a countdown that began in Rio De Janeiro, Brazil and continued in other key markets for Pirelli – including Shanghai and New York City – and ended in Milan
Double Coin Launches New Dealer Marketing Portal
Double Coin and CMA has launched its new Dealer Marketing Portal. Approved and exclusive Double Coin dealers can now receive access to the Dealer Marketing Portal, the company says. The portal features a variety of promotional resources that enable select dealers to create customized print and digital advertisements for their customers. It also allows for
Pirelli Announces 2022 Calendar; Celebrates 150th Anniversary
The calendar’s return coincides with the celebration of Pirelli’s 150th anniversary, the company said.
BKT Rolls into the Gaming World with Farming Simulator 22
The BKT products included in the simulation will be: Agrimax V-Flecto, Agrimax Force, Agrimax Teris, Multimax MP 522 and Ridemax FL 693 M.
Tire Pros President Details Franchise Priorities for 2022
Tire Pros President Greg Bell takes a deep dive into what the franchise has in store for 2022 and beyond in this latest episode of What’s Treading with Tire Review