SEMA Exhibitor Services Manual Available

The 2010 SEMA Show Exhibitor Services Manual (ESM) is now available at www.SEMAShow.com/esm, making this the earliest that the document has ever been offered to exhibitors of the annual trade show.

With more than 1,400 companies taking part in the exhibit booth space selection process this month, the ESM will be a valuable resource to helping companies plan and prepare for the upcoming show on Nov. 2-5, in Las Vegas, the association said.

“There’s a lot of excitement and anticipation for the 2010 SEMA Show,” said Peter MacGillivray, SEMA vice president of events and communications. “We’re finding that companies are committing to exhibiting earlier than usual, and they want to start preparing for the show as soon as possible.”

The ESM serves as a how-to guide for making exhibitors’ experience at the SEMA Show as productive and successful as possible. The online manual has an easy-to-use search function.

Among the forms included in the ESM are applications for entering the New Products Showcase, conducting a press conference, displaying a feature vehicle, ordering electricity, arranging for booth carpet, ordering food and beverages, announcing a celebrity guest appearance and more.

For more information, call 702-450-7662, ext. 120, or e-mail [email protected].

The Goodyear Tire & Rubber Company has named Ryan Waldron as president of the company's Americas business unit, reporting to Chief Executive Officer and President Mark Stewart. He succeeds Steven R. McClellan, who retired on April 1.

"At Goodyear, our customers are at the center of everything we do, and in Ryan Waldron, we have a customer-centric, execution-focused business leader with a deep understanding of both the marketplace and all aspects of our business, as well as a proven track record of delivering results," Stewart said. "I am thrilled to announce him as president of Goodyear's Americas business and have enormous confidence that under his leadership, both the company and our customers will reach even greater levels of success."