Events Archives - Tire Review Magazine
Michelin highlights sustainable milestones at Sonoma Raceway

We learn about sustainability strategies and new products, drive a Freightliner all-electric eCascadia Class 8 truck, and take a few hot laps around the track.

BFGoodrich to be the title sponsor of the Mint 400 off-road race

BFGoodrich has been involved in the Mint 400 since its inception in 1968 and has been the title sponsor since 2017.

Register now for OTAA’s member appreciation night

OTAA’s member appreciation night will feature a game between the Columbus Blue Jackets and the Ottawa Senators on Thursday, March 14.

The 2025 OTR Tire Conference is in Puerto Rico

TIA revealed its plans during the opening general session of this year’s OTR Tire Conference, held on Feb. 21 in Las Vegas, NV.

2024 OTR Conference addresses safety, industry growth, training

The 69th OTR Tire Conference was highlighted by the creation of the Tire Recycling Foundation, safety, tire chains, retreading and more.

Atturo to participate in 2024 4Fest events

Atturo Tires said it plans to be on-site at several 4Fest event locations showcasing its entire product line.

Gallery: Highlights from the 2024 K&M Tire Conference & Trade Show

Hundreds of tire dealers who are part of the K&M Tire network traveled to Atlantic City, NJ for the 2024 K&M Tire Dealer Conference and Trade Show.

Winners-KM Top Shop
ZC Rubber Hosts Driving Experience Event in Europe

The event showcased the Westlake ZuperAce Z-007 and Goodride Solmax 1 tires.

ZC Rubber Driving experience
Magna Tyres Bauma Show 2022 Preview

Magna Tyres says it will be finalizing its exhibitor program at Bauma 2022 in Munich, Germany from Oct. 24-30. Magna says the main priority at this year’s Bauma Show will be to introduce the all-new Magna MU30 mining pattern for underground trucks and wheel loaders. The MU30 incorporates a number of features and benefits including

Photo Gallery: Big O Tires 60th Anniversary Conference

The Big O Tire Conference and 60th-anniversary celebration was held in Dallas, Texas this year, with one main theme: this is only the beginning for the Big O Tires brand. Among the hundreds present were not only tire dealers within the Big O network but also representatives from TBC Corporation – of which Big O

Smetz’s Tire & Service’s ‘Raving Fans’ Key to Dealer’s Success

About 12 years ago, Troy Smetzer, owner of Smetz’s Tire & Service Center in Ashland, Ohio, asked his staff to read a book. But it wasn’t just any book. “I wanted my employees to know why we sometimes ask them to do something that wouldn’t make us a dime more money.” In fact, Troy was

Can’t Miss Events at the 2021 SEMA Show/Global Tire Expo

The Show features thousands of new products along with never-before-seen vehicle debuts from major OEMs, custom vehicle unveilings from leading customizers and coachbuilders and a host of celebrity appearances throughout the week, SEMA Show said.