Michelin Partners with Dickies - Tire Review Magazine

Michelin Partners with Dickies

Michelin-Dickis-footwearGroupe Michelin has partnered with Dickies to offer a new line of anti-slip footwear – the Dickies-Michelin line. The Dickies-Michelin line includes three high traction shoe options – the Apex, the Charge and the Dash.

Inspired by Michelin’s City Pro motorcycle tire, the Dickies-Michelin footwear line is designed to combat hazards of wet, greasy and oil slick surfaces facing hospitality and service workers.

“Footwear in the service industry is much like car tires on a slick surface – it’s critical to have superior stability and durability, which is why we’ve partnered with top tiremaker, Michelin, to collaborate on the Dickies-Michelin line of footwear,” said Jeff Huckle, product manager for Dickies footwear.

For more information visit dickiessr.com.

 

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