Effective April 1, Yokohama Tire Corp. will increase prices by up to 7% on all of its tires sold in the U.S., including consumer, commercial and off-the-road.
“This pricing action is necessitated by the high cost of raw materials and freight expenses that have impacted us in 2016 and will continue to be a factor in the business,” said Rick Phillips, Yokohama Tire vice president of sales. “As always, Yokohama will continue to bring the best product to market at competitive prices.”
Some in-line adjustments across consumer, commercial and OTR lines will be determined within the month, the tiremaker shared.
