fbpx
Connect with us

News

Point S Enters Latin American Market in Partnership in Brazil

Advertisement

Point S says it has expanded its global network into the Brazilian market through a Master Franchise Agreement (MFA) with a local specialist, ATO.

Advertisement

According to the company, ATO’s two shareholder companies, ADTSA and Orletti Group, will be responsible for overseeing Point S’s operations in Brazil, with $37.5 million already committed to the project.

Commenting on the deal, Point S International CEO Fabien Bouquet said: “Point S has been exploring Latin America markets for over two years now, and our main objective was to enter the Brazilian market, which is one of the largest in the world.”

Advertisement
Click to comment

POPULAR POSTS

CEMB-2-hit-wheel-balancer CEMB-2-hit-wheel-balancer

News

CEMB’s 2-Hit Wheel Balancer Looks to ‘Transform’ Balancing

People

Continental Names New Head of U.S. Replacement Truck Tires

Myers-Tire-supply-sema-2022 Myers-Tire-supply-sema-2022

News

Myers Tire Supply Launches MXP XTreme Performance Tool Line

BKT-Arvind-Poddar-1 BKT-Arvind-Poddar-1

Executive Interviews

Poddar: BKT is ‘Fully Geared’ For Future Growth

Connect
Tire Review Magazine