Latin America Archives - Tire Review Magazine
Point S Enters Latin American Market in Partnership in Brazil

Point S says it has expanded its global network into the Brazilian market through a Master Franchise Agreement (MFA) with a local specialist, ATO. According to the company, ATO’s two shareholder companies, ADTSA and Orletti Group, will be responsible for overseeing Point S’s operations in Brazil, with $37.5 million already committed to the project. Commenting

Bridgestone Appoints New President of Latin American Tire Operations

Bridgestone Americas, Inc. announced that Joseph Saoud has been named president of Bridgestone Americas’ Latin American business.

Bridgestone Americas Saoud Latin American operations president
Auto Care Association Announces Trade Mission to Chile

The Auto Care Association has announced a new trade mission to Chile as part of the Market Development Cooperator Program (MDCP) award the association received from the U.S. Department of Commerce.

Auto Care Association
Vipal Releases Bus Tread Test Results

Vipal Rubber, a Latin American retreading manufacturer, has released the results of several tests it carried out on urban buses in Spain with its DV-UM3 and VU100 treads.

Cooper’s Latin America Business Moves to New Office

Cooper Tire de Mexico, a wholly-owned subsidiary of Cooper Tire & Rubber Co., has relocated to a new location in Guadalajara, Mexico, from its offices in El Salto.

Alliance Tire Adds New Members to Latin America Team

Alliance Tire Americas (ATA) adds two new members to its Latin America team.

Bridgestone Sells Venezuelan Subsidiary

Bridgestone Americas has reached an agreement to divest its Venezuelan subsidiary, Bridgestone Firestone Venezolana, to the Corimon Group. The subsidiary will be renamed Alice Neumáticos de Venezuela, a company managed by the Corimon Group. The divestiture of Bridgestone Firestone Venezolana is part of a “strategic decision to prioritize Bridgestone’s growth and investment in other Latin

Ateq Appoints Latin America Sales Manager

Ateq TPMS Tools has appointed Carlos Arias as TPMS aftermarket regional sales manager for Texas and Latin America regions. In his new role, Arias will be based in Texas and is responsible for continuing Ateq’s growth in Latin America by providing TPMS tool sales and services to shops in the region, Ateq said. He will