At the same time, Tyres & Accessories will continue in its role as media sponsor, informing the market of all the latest product, exhibitor and show developments across its print magazine, e-newsletter and online (www.tyrepress.com) portfolio of products.
“The NTDA is a high profile and important partner in helping to spread the Brityrex message throughout the U.K. industry so it’s great news that the council has given its full backing to next year’s exhibition,” said ECI managing director Paul Farrant.
As principal sponsor, the NTDA will help to market the exhibition to its thousands of tyre and fast fit retail members and dozens of trade suppliers, who include tyre, workshop equipment and accessory manufacturers and distributors. Announcing the decision, NTDA director Richard Edy said: “Brityrex 2010 will be a fantastic opportunity to promote new products and services to the industry.”
He also confirmed that the association will capitalise on the drawing power of the exhibition to stage its annual dinner and awards ceremony during the show. “We fully intend to again stage our Annual Dinner and 2010 TAFF Awards alongside the event and look forward to actively promoting Brityrex to our members, both retail and supplier,” said Edy.
In addition to the NTDA, major suppliers including Kings Road Tyres, Beissbarth, Apaseal, Hofmann Megaplan and Techking Tires have also committed themselves to the show.
Brityrex 2010 will take place on Oct. 5-7 at Manchester Central, formerly known as G-Mex. (Tyres & Accessories/Staffordshire, U.K.)
