Central Tire & Auto Service, of Sinking Spring, Pa., is now an AskPatty.com Certified Female Friendly Tire and Service Center.
“As a family owned business with roots in the community for nearly a century, we know how to treat our customers right and provide excellent service. Someone from the family is always in the building to make sure that customers are being treated properly. Central Tire & Auto Service treats their customers the only way they know how like family. Our partnership with AskPatty.com is going to make that family stronger,” stated Megan Hines of Central Tire & Auto.
The AskPatty.com Certified Female Friendly Tire and Service Centers program was developed jointly by AskPatty.com and Tire Review magazine, and is available to tire retailers across North America.
Central Tire & Auto Service is Berks County’s oldest independent Goodyear dealer. Family-owned and operated for four generations, Central Tire & Auto was founded in 1917 by Oscar Mogel. The business grew and was passed down to his sons J. Robert and Oscar. When J. Robert was ready to retire he handed the business down to his children Jeffrey and Deborah (Mogel) Scull. Debbi’s daughter Megan (Scull) Hines is ready to take the reins. Over the 93 years the company has been in business, there have been a total of three different locations finally ending up at the Sinking Spring location in 1989.
To become AskPatty.com Certified Female Friendly, personnel at Central Tire & Auto completed an extensive training program on how to best serve women. Further, the employees will participate in year-round instruction to enhance their awareness, appreciation, and commitment to a female-friendly service experience. Central Tire & Auto will also benefit from a unique marketing support program designed to reach out and build lasting relationships with women customers.
In conjunction with AskPatty.com, the dealer has launched female-focused micro-website that provides the tools and resources most requested by women. The micro-site gives women the ability to schedule service appointments, access coupons and discounts, and learn more about car buying and maintenance online from the comfort of their home or office.