CEAT Announces Professional Bull Riders Sponsorship - Tire Review Magazine

CEAT Announces Professional Bull Riders Sponsorship

CEAT Specialty Tires has announced a new sponsorship of Professional Bull Riders (PBR) to increase awareness and sales to American farmers and ranchers.

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CEAT Specialty Tires has announced a new sponsorship of Professional Bull Riders (PBR) to increased awareness and sales to American farmers and ranchers.

To celebrate its sponsorship, the company had a mechanical riding bull at the Farm Progress Show. PBR rider Daniel Tinsman was at the booth on Wednesday to give tips and sign autographs.

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Additionally, the media attending the Farm Progress Show were invited to ride the bull. Anyone who stayed on longer than 20 seconds generated a $100 donation by CEAT to the local Macon County 4-H. Ten of them did, so the company presented a $1,000 check to the local organization.

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