Bridgestone named the official tire of the Yamaha Champions Riding School

Bridgestone Americas (Bridgestone) has been named the official tire of Yamaha Champions Riding School. The Yamaha Champions Riding School said it aims to grow the sport of motorcycling through rider education, with updated tire technology a critical component of this goal.

Yamaha Champions Riding School in-person schools will now feature tires from Bridgestone’s motorcycle tire line, Battlax, including the new Bridgestone Battlax HyperSport S23. The ChampStreet school will also feature the flagship tire of the Battlax street application line, Battlax Racing Street RS11.

“Besides the rider, tires are the single most important component on the motorcycle,” Nick Ienatsch, founder and chief instructor, Yamaha Champions Riding School, said. “Our curriculum revolves around managing tire grip in all circumstances and for the longest period time. To properly educate riders, we need a tire partner that can supply world-class products and the latest tire technology data.”

Announced in October 2023, Bridgestone said the Battlax HyperSport S23 is a sports radial motorcycle tire for street use that is engineered to meet the requirements of sport riders, featuring increased levels of dry grip performance. The Battlax HyperSport S23 is available in popular sizes as of January. The Battlax Racing Street RS11 is a sports radial motorcycle tire for street and racing use. Bridgestone said the Battlax RS11 is the first road-oriented tire to adopt the new V-MS-Belt construction in the rear, which is currently used in Bridgestone’s highest performing race tires.

Discount Tire & Service Centers has a new sponsorship deal with the Los Angeles Angels for the 2024 season. Discount Tire said this partnership will not only benefit its customers with season-long promotions and giveaways but will also support local non-profits.

"We're thrilled to launch this strategic partnership with the Los Angeles Angels," said Sergio Andonian, president, Discount Tire & Service Centers. "As neighbors, from Anaheim, we are dedicated to serving our local communities and providing quality tire & automotive service at the most competitive prices. Together, we look forward to making a positive and lasting impact in the communities. Add baseball to the mix, and with this winning combination, the possibilities are endless."