Tire Discounters recently added Dave Crawford, a veteran in automotive service franchising, to lead the company’s new franchise program.
Crawford, who has extensive retail experience, franchise and dealer relationships and the company says has a proven track record for growing franchise locations, will lead the charge to welcome family-owned businesses to Tire Discounters.
The company says Tire Discounter’s franchise program will “aggressively accelerate” the company’s national growth by adding “best-in-class” franchise dealers to complement its 135+ corporate locations.
Crawford has 35 years of experience as a sales and marketing executive in the automotive aftermarket industry, including establishing and developing growth plans to build franchise locations for tire and automotive retailers. He is a nationally recognized speaker and trainer in the automotive aftermarket and a frequent contributor to industry trade publications.
