Nokian Tyres Named Presenting Sponsor of First RendezVan Festival

Nokian Tyres is the presenting sponsor of RendezVan, a five-day camping and van-life-inspired festival taking place at Mt. Bachelor, a Powdr resort in Bend, Oregon.

The inaugural RendezVan will include skiing and riding, music, après ski activities and more.

Nokian Tyres will offer giveaways and opportunities during the event.

“RendezVan is a fun new way to commemorate the arrival of spring, and we’re excited to participate,” said Nokian Tyres North America Director of Marketing Hans Dyhrman. “We look forward to enjoying the festivities with a vibrant group of adventure enthusiasts.”

Nokian Tyres is in the second year of its relationship with Powdr.

At the epicenter of RendezVan will be a festival village with live music and entertainment, local food trucks, giveaways and contests, family-friendly activities and more. Admission to the event village is free, and parking spots are for sale at RendezVan.com.

The Goodyear Tire & Rubber Company has named Ryan Waldron as president of the company's Americas business unit, reporting to Chief Executive Officer and President Mark Stewart. He succeeds Steven R. McClellan, who retired on April 1.

"At Goodyear, our customers are at the center of everything we do, and in Ryan Waldron, we have a customer-centric, execution-focused business leader with a deep understanding of both the marketplace and all aspects of our business, as well as a proven track record of delivering results," Stewart said. "I am thrilled to announce him as president of Goodyear's Americas business and have enormous confidence that under his leadership, both the company and our customers will reach even greater levels of success."