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Video: The Outlook for More Sustainable Tire Technology

Tire Review’s Maddie Winer explains a few of the tire industry’s green initiatives, from the Tire Review Continental Tire Garage Studio at Babcox Media.

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The “green” tire industry, or tires made to be environmentally friendly, often refers to low rolling resistance tires and those made from sustainable materials. It’s a fast-growing part of our industry. In fact, this segment is expected to grow 11% per year and reach $137 billion dollars by 2023, according to Smithers Rapra data.

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Tire Review’s Maddie Winer explains a few of the tire industry’s green initiatives, from the Tire Review Continental Tire Garage Studio at Babcox Media.

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