Video: Engineering Tires for a Quiet Ride - Tire Review Magazine

Video: Engineering Tires for a Quiet Ride

Tire Review's Maddie Winer details how tire manufacturers engineer tires for a quiet ride, from the Tire Review Continental Tire Garage Studio at Babcox Media.

When the rubber meets the road, the tire’s design and road conditions are just a few factors that create sound vibrations as you drive.

Tire Review’s Maddie Winer details how tire manufacturers engineer tires for a quiet ride, from the Tire Review Continental Tire Garage Studio at Babcox Media.

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MEMA looks to the future as it celebrates 120 years making a big impact.

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As MEMA commemorates its 120th anniversary, it’s an opportunity to reflect on the organization’s profound impact on the automotive aftermarket. Founded on March 2, 1904, MEMA has evolved from a modest gathering of parts manufacturers in Cleveland to a pivotal force in the global automotive landscape.

Over the decades, MEMA has been at the forefront of several key initiatives, including: the introduction of credit reporting services in 1914 to ensure financial stability within the industry; the co-sponsorship of the inaugural automotive service industry show in 1933, paving the way for what would become the AAPEX events; the establishment of divisions and market segments within MEMA to cater to the diverse needs of its members, from heavy-duty manufacturers to the aftermarket suppliers; and the advocacy for critical legislative measures, including the National Vehicle Safety Act of 1966, the USMCA in 2019 and today’s battle for the Right to Repair.

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