Tire dealer Carl Riley, owner of Rim Pros in Lafayette, La., has launched a campaign in his area, offering discounts for services in return for supplies to help people in Texas who are still struggling after the wrath of Hurricane Harvey. Riley has already gathered and shipped truckloads of hurricane relief supplies to Texas, and is in preparation for a second run to help those in need.
According to local news reports, “Riley showed a different angle of the disaster’s aftermath by posting promotions online offering amazing deals and freebies in exchange for donations. By the looks of the truckloads full of donations that crossed the state line Monday morning, the strategy was a success.”