Dealer attendees got to feel for themselves the features and attributes of several Nokian tires, including the WR G4 SUV, Hakkapeliitta 9, Hakkapeliitta R3 and Hakkapeliitta LT 3.
Mary became editor of Tire Review in April 2019. She joined Babcox Media in 1988 as the senior editor of Brake & Front End. In her 32-year career with Babcox, Mary has contributed across the brand portfolio in a variety of ways, most recently serving as the editor of ImportCar before joining the Tire Review team. Her appointment to Tire Review makes her only the 10th editor of the brand in its 118-year history.
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In a move to showcase the technological muscle of its products, Nokian Tyres invited several distributors and dealers to a tire testing event in Colorado at the Copper Mountain Ski Resort outside of Denver.
Attendees got to feel for themselves the features and attributes of several Nokian tires, including the WR G4 SUV, Hakkapeliitta 9, Hakkapeliitta R3 and Hakkapeliitta LT 3, some against OE-fitments on the rental fleet used for the testing.
Four test tracks nestled at the base of the mountain gave attendees a chance to “let it loose,” as they experienced Nokian tires firsthand. Look for full coverage of the event on tirereview.com Jan. 17 and in the February issue of Tire Review.
At this year's Mint 400, Team Falken drivers Cole and Sky Johnson secured a victory in the 4400 Unlimited Class and Josh Atteberry earned second place in the 4600 Stock Class. Cole and Sky Johnson equipped their 4482 IFS SXOR Motorsports Car with the new 40” Falken Wildpeak M/T tires.
“The Wildpeak M/T tire wear was phenomenal over that rocky terrain even with a ton of wheel spin from running 2WD,” Sky Johnson said. “These are super tough tires, I was not nice to them and didn’t have a flat, and if there’s ever a race to get a bunch of flat tires, the Mint 400 is one of them.”
The Majesty 9 Solus TA91 EV is ideally suited for drivers of EV coupes, sedans, and CUVs, while the Crugen HP71 EV is designed for CUVs and SUVs with an added level of all-weather performance.
Continental Tire executives talk about the status of the PLT tire market, the company’s strategic balance between OE and replacement tire offerings, and more.
The tires are labeled as snow tires, but do not have sufficient traction to perform in all snow weather conditions, according to the National Highway Traffic Safety Administration.