Bosch Defends Brand, Trademark Against Counterfeits - Tire Review Magazine

Bosch Defends Brand, Trademark Against Counterfeits

Robert Bosch LLC announced that the United States District Court for the Middle District of Florida has entered a judgment in favor of Bosch regarding its complaint against North Shore Imports LLC. The complaint alleged that the company offered for sale and sold counterfeit Bosch automotive aftermarket products.

The joint stipulated permanent injunction and final judgment prevents North Shore Imports from using the Bosch name and trademarks for the sale, advertising or promotion of non-genuine Bosch product as genuine Bosch product. It also calls for the return to Bosch of any of the product in question for destruction and payment of specified damages.

With this judgment, Bosch has succeeded in defending the Bosch trademark in a series of eight lawsuits over the past two years. The company said it strongly believes that defense of its intellectual property is of vital importance not only to Bosch, but to the automotive aftermarket in total and will continue to seek out and take action against counterfeiters.

“Bosch has a zero tolerance policy against counterfeits, which are harmful to our industry,” said Enrico Manuele, regional president, Bosch Automotive Aftermarket North America. “We are pleased with the outcome of this action. It sends a clear message to would-be counterfeiters which we hope will discourage the spread of their activities in North America.”

You May Also Like

This year’s The Tire Cologne show focused on sustainability, use of resources

The Tire Cologne trade show featured 430 exhibitors from 35 countries with 14,400 participants from 109 countries.

Tire-cologne-logo

According to Koelnmesse, the organizer behind The Tire Cologne show based in Cologne, Germany, this year's event featured 430 exhibitors from 35 countries with around 14,400 participants from 109 countries.

"This event was full of positive energy from day one and clearly showed how important this stage is for establishing and expanding international business relationships in the industry," Oliver Frese, chief operating officer of Koelnmesse, said.

Team Falken secures podium finishes at NorCal Rock Racing Round 2 event

Justin Hall secured a first-place finish in the 4500 class racing with the Wildpeak R/T tires and Edwin Abd of ABD Motorsports took third.

Team-Falken-podium-finish
Apollo Tyres Onkar Kanwar receives lifetime achievement award

All India Management Association’s Managing India Awards aim to recognize those who have made a difference, creating an edge above peers.

AIMA-Awards-Apollo-Tyres
Sun Auto Tire & Service acquires 33 Caliber Auto Care locations in Texas

The 33 Caliber Auto Care locations are spread across Dallas, Houston, and San Antonio.

Caliber-Auto-care-Sun-Auto
Goodturn Tire & Auto launches platform with 24 locations

Goodturn is a family of brands that provide automotive and tire repair and maintenance services, serving approximately 90k customers in 2023.

Other Posts

Hunter’s new Hunter University is designed to train customers, techs and instructors

The online courses are generally presented in five-minute segments.

PR-Training-Hunter-University-1400
Apollo Tires US recalls certain Vredestein, Quatrac tires

Dealers will replace the tires free of charge.

Recall
Discount Tire, Major League Soccer (MLS) announce multiyear partnership

Discount Tire has also struck a partnership to be the official tire retailer of Inter Miami CF and is collaborating with Continental Tire.

Discount-Tire-MLS-sponsorship
Net Driven acquires CarCareConnect

With this acquisition, CarCareConnect customers will gain access to Net Driven’s suite of digital storefront and digital marketing solutions.

Handshake agreement