Robert Bosch recently launched an imaging program designed to help Bosch Car Service Centers project a clean, consistent and contemporary look and communicate to consumers the message of professional and efficient service in a comfortable and attractive environment, according to the company.
The program is available to all 1,856 independent repair shops in North America that are designated Bosch Car Service centers and offers them the opportunity for both exterior and interior redesign.
“To a motorist driving down a road looking for a repair shop, a clean and inviting appearance can make all the difference,” said Mark Polke, director of workshop concepts and technical support, Robert Bosch LLC, automotive aftermarket North America. “Clear identification, a clean exterior and a comfortable, well-appointed waiting area can influence a potential customer’s decision to select a shop and come in for service; while for an existing customer, it will make visiting the shop a welcome experience.”
For the interior, shop owners can select from a variety of Bosch Car Service branding graphics as well as furniture, paint and flooring options. For the exterior, there is an updated banding fascia, which lends a simple, clean and upscale look.
Interested service centers can request more information at boschcarservice.us.
