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Alliance Debuts Motorcycle Giveaway with Aeolus at MATS

Alliance Tire Americas Inc. is launching a motorcycle giveaway at its booth (#12100) during the Mid-America Trucking Show.


Alliance Tire Americas Inc. (ATA) is launching the “Aeolus Ride like the Wind Sweepstakes” at its booth (#12100) during the Mid-America Trucking Show (MATS), giving booth visitors the chance to win a new Indian Scout motorcycle.

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Two grand prize winners will be drawn in September to win a new Indian Scout motorcycle, with runners-up winning iPads and Yeti coolers. MATS attendees can enter the sweepstakes at the ATA booth.

“We’re proud to be Aeolus truck tires’ sole U.S. distributor and to showcase their products at MATS,” said John Hull, national truck tire sales manager for ATA. “With the ‘Ride like the Wind Sweepstakes,’ we’ll be promoting the Aeolus brand of medium radial truck tires to all our major audiences. The bike will travel in our Alliance Marketing trailer for display at trade shows and events around the country, from customer appreciation events to NTPA tractor pulls. A hot bike is always a great conversation starter and we meet all kinds of customers on the road with our trailer.”

The Alliance booth will also display three Smartway-verified Aeolus truck tires – the HN308+ premium closed-shoulder drive tire, ASL67 premium steer and HN808 premium line haul trailer tire – and a selection of Alliance Tire Group’s Constellation brand truck tires.

With the Aeolus brand, ATA offers a full selection of OTR and MRT tires. Hull adds that with the recent reversal of the duties against Chinese truck and bus tires, ATA expects to have a steady supply of Aeolus truck tires for every segment of the U.S. trucking industry.




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