Tenneco has unveiled the new, user-friendly Monroe shocks and struts brand’s website, which the company said highlights the importance of ride control replacement, describes the brand’s complete portfolio of products and delivers interactive tools designed to help distributors and installers grow their shares of the ride control category.
Available in English, French and Spanish, www.monroe.com features a consumer-targeted rotating banner designed to reinforce the installer’s ride control replacement recommendation through a variety of educational and safety messages. This feature outlines the industry’s 50,000-mile replacement recommendation; the effects of worn ride control on vehicle steering, stopping and stability; and the impact of worn shocks and struts on tire wear and safety.
The company said extensive information is offered regarding the complete portfolio of Monroe ride control products, including the new Monroe OESpectrum shocks and struts for foreign nameplate vehicles. An electronic catalog and separate buyer’s guide enable users to quickly identify the recommended Monroe products for virtually any application. For the first time, users can automatically link to other available Tenneco products – including Monroe brake pads and shoes, Walker exhaust components and DynoMax performance exhaust products – for the corresponding vehicle.
For businesses that sell and/or install Monroe products, the site now includes a “Service Professionals” section featuring links to the Tenneco Expert Plus dealer loyalty program, Monroe technical training and business management resources, and a library of downloadable logos and product images. The site’s “Dealer Locator” feature detects the user’s location and lists nearby Monroe dealers.
