Sapphire’s sales and marketing manager, Ryan Mifflin, commented:
“Our new Web site is now fully up to date to cover all areas of our business. It includes all the retailer connect information, launched last year, and the regional collector map showing the nearest Sapphire collector. There are downloads of our brochure, health and safety policy, video clips and lots more. Our old Web site was set up when Sapphire was formed in 2001 but did not reflect the developments the company have initiated since. We also felt it did not appeal to the range of audiences likely to use the web site.”