Why are Tires Black?

Why are Tires Black?

Have you ever looked at a vehicle and wondered why its tires are black? I mean, all tires are black, but why can’t they be maybe yellow or orange or purple? Well, let’s talk about the crucial material in tires that makes them black– and helps them maintain durability In this video from the Tire Review Continental Tire Garage Studio.

Carbon black is the material in tires that, you guessed it, makes tires black. But it does so much more than that.

Carbon black is a large, global commodity used in tire production and other industrial rubber products. It’s composed of fine particles consisting mainly of carbon and is a byproduct of the combustion of various petroleum products. It’s used in various applications from being the black pigment in newspaper inks to serving as an electric conductive agent in various technologies.

But in tires, carbon black serves as a reinforcing filler that greatly increases the tire’s resistance to wear and abrasion. In short, it helps with longer-lasting tread life.

Carbon black also helps to conduct heat away from the parts of the car and tire that tend to get pretty hot during driving, such as the tire’s belt areas and tread. In addition, it protects the tire from UV light and ozone, two elements that contribute to tire deterioration and cracking. Carbon black makes up about one-fourth of the weight of a standard automobile tire, and the amount of carbon black in a tire depends on its application.

​​Chemical engineers have found that a tire made without carbon black would likely last 5,000 miles or less- that’s definitely a no go when you consider that tire mileage warranties have surpassed 60,000 miles for certain PLT applications.

Oh, and for the record, tires in years past have come out with different pops of color on the tread. And, I’m sure you’ve seen white and red lettering on sidewalls, which don’t contain carbon black. But ultimately, carbon black is a huge part of tire durability.

You May Also Like

How Lucid Motors leverages tire manufacturer partnerships to drive sustainable innovations

The automotive industry is leveraging supplier partnerships to overcome common sustainability challenges.

michelin-lucid-tires-1400

How can tire manufacturers better work with OEMs when their missions align? That was the emphasis of a conversation between Katelyn Margetson, Michelin's vice president of consumer marketing for consumer products in North America, and Andrea Soriani, vice president of marketing and communications for Lucid Motors, during Michelin’s Sustainability Summit held at the Sonoma Raceway in California.

Recommending summer tires based on customer demand

Let’s talk about why clear communication with customers is key with this segment.

TR-Continental-summertires
How vehicle alignment affects ADAS features

It’s not just about keeping the vehicle traveling straight anymore – proper alignment is critical for ADAS features to function correctly.

TR-Continental-alignmentADAS
How to know whether to resurface or replace brake rotors

The rise of front-wheel-drive vehicles in the mid-1970s led to the emergence of hubless or “hat” style rotors.

TR-Continental-brakerotors
How to maximize your scan tools’ full potential

Get the most out of your tools so they aren’t just expensive code readers.

TR-Continental-scan tool

Other Posts

Continental acquires mold specialist EMT for commercial and specialty tires

With the acquisition of EMT, Continental said it can independently produce tire molds for all applications if required.

continental_pp_tiremold
The commercial tire market is cautiously recovering from 2023 challenges

To better understand commercial tire expectations for the remainder of the year, Tire Review recently sat down with Pierluigi Cumo, VP of B2B products at Michelin North America.

Michelin-Commercial-Truck-Tires-1400
Is the future of TPMS technology blue(tooth)?

TPMS hasn’t changed much since it was mandated in 2007, but Bluetooth sensors could be a welcome update for drivers and shops.

Bluetooth-TPMS-1400
Ag tires and the duality of deflection

Farmers are stuck between rising input costs and declining crop prices. Therein lies the opportunity for ag tire dealers across the country.

BKT_AGRIMAXFACTOR_Field