Bridgestone Releases 2017-2018 Sustainability Update

Bridgestone Releases 2017-2018 Sustainability Update

Bridgestone Corp. has released its 2017-2018 Sustainability Report, updating the industry on its progress toward its sustainability goals.

Bridgestone Corp. has released its 2017-2018 Sustainability Report for the Bridgestone Group. As the world’s largest tire and rubber company, this report reaffirms the company’s corporate social responsibility commitment, “Our Way to Serve,” which provides a framework for how Bridgestone does business, develops products and interacts with customers and the communities it serves.

“The Bridgestone Group continues to work towards a sustainable society,” said Masaaki Tsuya, member of the board, CEO and eepresentative executive officer for the Bridgestone Corporation. “We will continue to work toward that goal by identifying and implementing new business models, such as becoming a solutions provider. This will create common value for our customers and society.”

The Bridgestone Group’s Sustainability Report 2017–2018 shares the commitment of the company and its employees to “Our Way to Serve” and to leveraging innovation and technology to improve the way people move, live, work and play. The report highlights efforts from around the globe and progress made against both short- and long-term goals across the company’s priority areas: mobility, people and environment, in addition to progress in its management fundamentals, which are defined in “Our Way to Serve.” The report also shares the interview of the outside director about the features of the Group’s corporate governance.

Other highlights include how Bridgestone is aligning its business strategy with its Sustainable Development Goals. It further explores how the company has progressed toward its 2020 targets, including a number of environmental goals. Highlights in 2017 include:

  • 34% reduction in water intake per unit (compared to 2005)
  • 37% improvement in resource productivity (compared to 2005)
  • 35% reduction in CO2 emissions per net sales from operations and products’ after-use (compared to 2005)
  • 19% reduction in tire–rolling resistance (compared to 2005)

The update on Bridgestone’s sustainability goals comes after the company announced new standards and sustainability practices in February, which included aiming to use 100% sustainable materials by 2050.

To view the full report, click here.

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