Autotext.me has introduced a its new Rewards and Referrals, customer loyalty program to recognize and give meaningful rewards for referrals.

“Many loyalty and rewards programs are executed backwards. Why burden customers with another card to carry or app to download? Why can’t businesses keep track of that for them? For one of my customers to be a part of this program, they have to be just that, a customer. My shop will keep track of their loyalty for them, the way it should be,” said Chris Cloutier, founder of autotext.me and co-owner of Golden Rule Auto Care.

Rewards and Referrals enables shops to quickly track and map referrals to customers via a visual referral tree. The program is fully customizable, giving shops the ability to create their own point structure for customer referrals and visits and define rewards. Reporting is also included on referrals, earned points, and redeemed rewards. The program also allows shops to identify their top customers.Shops are further able to determine the actual value of their customers and identify top customers.

“In a small business, your most loyal customers are your best salespeople,” said Chris. “As small business owners, we tend to chase new customers and spend hundreds of dollars a month in advertising that nets us a very small rate of return. Rewards and Referrals is simple to use and gives credit to your number one sales and marketing resource, your customers.”

Created and developed by a shop owner, autotext.me works to identify the needs and challenges facing owners and shops today. Autotext.me is a comprehensive, cloud-based tool that offers simple solutions for workflow management, improved communications, digital vehicle inspections, quality control, and customer rewards. autotext.me integrates with a variety of shop management systems and focuses on streamlining everyday processes.