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10 Million Strong For Nitto

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Nitto Tire USA’s Facebook page surpassed the 10 million fan mark on Sept. 29. nitto-facebook

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According to the tiremaker, the tire company’s social popularity nearly doubled in the first three quarters of 2014 and has been used to engage customers for contests and crowd-sourcing.

“When Nitto first came to the U.S., we prided ourselves on connecting directly with enthusiasts so that we could make a product they wanted,” said Harry Kong, brand publishing and social media strategist for Nitto Tire USA. “Now, with the advent of social media, we have the ability to connect with millions of enthusiasts on a daily basis so that we can make our products even better while also giving back to the community that has made Nitto Tire what it is today.”

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