Tire Group International recently hosted its 2015 TGI Dealer Meeting Mission: Happiness 2 in Cancun, Mexico. TGI debuted the TGI Dealer Meeting Mission: Happiness, in Punta Cana, Dominican Republic, in 2013.
The five-day event provided tire manufacturers, distributors, wholesalers and retailers the following opportunities:
- Education on exchange market data and share ideas
- Networking opportunities
- A half-day TGI session on tire market trends, industry updates and specialized regional and segment marketing
- Group activities
- Trip to an eco-archaeological park
“We will continue to provide our customers and industry partners with highly-personalized resources for their unique environments,” Joaquin Gonzalez Jr., president of TGI, said. “Customers have access to our array of service and training materials to fulfill the growing demand for localized marketing assistance.”