Goodyear Searching for Best College Football Tradition - Tire Review Magazine

Goodyear Searching for Best College Football Tradition

The Goodyear Tire & Rubber Co. has teamed up with ESPN to celebrate college football traditions. Starting Oct. 15, fans can visit to cast their ballot in the “Winning Traditions Driven by Goodyear” fan vote, selecting their favorite tradition from a number of recognized college football traditions.

“College football is steeped in traditions that inspire superior performance,” said Gary Melliere, Goodyear’s general manager of brand sponsorships. “For the last 60 years, the Goodyear Blimp has become a college football tradition in its own right, with the Blimp’s presence overhead signaling a major matchup is taking place. While fans battle it out to determine whose school has the best tradition, they can agree that the Goodyear Blimp is one they all have in common.”

College football fans can also enter to win Goodyear’s “Winning Traditions Sweepstakes” for a chance to win a College Football Playoff Experience, when they visit The prize pack includes a trip for two to the College Football Playoff Semifinal at the Goodyear Cotton Bowl Classic in Arlington, Texas, on Dec. 31, with a winner chosen every week throughout the duration of the promotion. One grand prize winner will also be sent to the 2016 College Football Playoff National Championship game in Glendale, Ariz., on Jan. 11, 2016.


You May Also Like

DMA Introduces RideMaster Suspension and Control Arm Product Line

DMA said it launched a full RideMaster line of coils, control arms, and air components, meeting or exceeding OE quality benchmarks.


DMA recently introduced a new product line. The RideMaster control and suspension line encompasses a range of products, including air struts, springs and shocks, coil springs, control arms and small chassis components. DMA said its in-house engineers and product specialists work closely with its factory partners to ensure that every product meets or exceeds industry benchmarks. RideMaster products are manufactured in a tariff-free zone, allowing DMA to provide value without compromising quality, it said.

Nexen Tire Becomes the Official Partner of the New York Rangers

Through the partnership, Nexen Tire said it will receive brand promotion during Rangers games at Madison Square Garden.

Bar’s Leaks Offers Winter Cooling System Tips

With rough winter predicted, Bar’s Leaks shares cooling system prep advice including leak fixes.

VIP Tires Donates $3K to Lowell Public Schools

Through an “Oil Changes for Education” initiative at its new Lowell location, VIP Tires was able to donate $3,030 to Lowell Public Schools.

Bridgestone Takes Stake in Halfords’ Avayler Software Company

Bridgestone acquires 5% of Halfords’ Avayler Saas business, valued at over $60 million.

Handshake agreement

Other Posts

Continental to Include Tread Wear Indicators on ContiPT18

Tread wear indicators indicate when the tread no longer meets the minimum depth.

Bridgestone Introduces Military Fellowship Program

Bridgestone’s partnership with Army programs will offer automotive training for service members transitioning to civilian life.

European Replacement Tire Sales Plummet Across All Segments in Q3

ETRMA reported declines ranging from -6% in consumer to -21% in agricultural tires, warning of economic threats hammering demand.

Michelin to Close Three German Plants by 2025

Michelin said budget truck tire competition forced restructuring that includes its Karlsruhe, Trier and Homburg facilities.