There are a hundred million ways to market your tire business. The key is finding which one works for your business – and makes you stand out against the rest of the competition. So, what are the most effective ways tire dealers are marketing themselves these days? Are tire dealers finding more success donating their services or sponsoring youth sports? Is it worth it to advertise on Facebook? And, if so, how much should you spend?

Your fellow independent tire dealers have the answer! In this month’s episode of Rolling with the Numbers, we take a look at our most recent tire dealer survey data to find out how dealers have found success advertising their business, the digital opportunities working for them and what types of businesses tire dealers believe is their biggest competition.

MORE: Check out last month’s episode on keeping customers for life.