Video: Selling the Sidewall - Tire Review Magazine

Video: Selling the Sidewall

In this video, we explain how you can better sell the sidewall's benefits to your off-road customers.

Aggressive, rugged and off-road ready – those are just a few of the words that come to mind when you look at the sidewall of General Tire’s Grabber X3.

In this video, we explain how you can better sell the sidewall’s benefits to your off-road customers.

This video is sponsored by Continental Tire.

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