Yokohama Tire Announces Fall Rebate Promotion
Yokohama Tire will run its annual rebate promotion in which consumers can earn up to $100 in the form of a Yokohama Mastercard Prepaid card after purchasing a set of four select Yokohama tires from Oct. 1-31. “The fall rebate features a wide selection of some of our most popular tires,” says Alan Holtschneider, Yokohama’s
The Science Behind Ultra-High-Performance Tires
The dream of going fast began soon after the invention of gasoline-fueled vehicles in 1880. The first true race was held in 1895 from Paris to Bordeaux and back with a distance of 1,178 km (732 mi.) and average speed of 24.15 kph (15 mph). In the same year, the first 54-mile race from Chicago
Yokohama Tire Announces Price Increase on Commercial Tires
Yokohama Tire announced it will implement a price increase on its commercial truck tires sold in the United States effective Nov. 1. Yokohama says the increase is due to the continued rise in costs associated with operations.
Yokohama Tire Launches the 716U UWB Regional Drive Tire
Yokohama Tire’s newest commercial tire – the 716U ultra wide-base – is a weight-savings drive tire that carries more profitability for fleets, the company says. It is available now in the US in size 455/55R225. “The 716U UWB is designed specifically for waste, recycle and on/off-road severe service operations where maximizing payload capacity really counts,”
Yokohama Tire Launches New Advan Sport V107
Yokohama Tire’s ultra-high performance Advan line has a new family member: the Advan Sport V107. This new tire is initially available in 54 sizes ranging from 18 to 22 in., with more sizes up to 23-in. fitments slated for release in early 2023. Yokohama Tire says this new addition to the Advan series features: An
Yokohama Tire Rolls into Nitro RX Races
Yokohama Tire and Nitro Rallycross (Nitro RX) are back in the U.S. for three races, beginning October 1-2 at ERX Motor Park in Elk River, Minnesota. Yokohama, the official tire supplier of Nitro RX, says it is rolling into the event ready to support a myriad of classes. “Rallycross is extremely demanding and Nitro RX
Yokohama Tire and USW Union Agree on Four-Year Contract
Yokohama Tire Manufacturing Virginia (YTMV) announced it has agreed in principle to a new four-year contract with United Steelworkers (USW) Local 1023. Tetsuro Murakami, president of Salem, Virginia-based YTMV, made the announcement. Local 1023 represents approximately 500 employees at the Salem plant. The new agreement will replace the last contract that was signed in 2018.
Yokohama Off-Highway Introduces New Skid Steer Radial Tire
Yokohama Off-Highway Tires introduced its new skid-steer radial tire to its AT lineup. The company says its new Galaxy AT Grip Steel radial tire was designed in close consultation with skid steer operators and industrial tire dealers. According to Yokohama, several features reinforce the sidewall of the Galaxy AT Grip Steel. First, there’s an extra
Yokohama’s Heather Adelman: Grow People to Grow the Business
As a former college athlete, Heather Adelman is competitive by nature. She’s always striving to get to the next level, adding to her skillset and isn’t afraid to pick up the work when things need to get done. But she won’t tell you that–she lets her actions speak for themselves. “Simply put, Heather is the
Yokohama Rubber’s New OTR Plant in India Begins Production
Yokohama Rubber has started production at its Visakhapatnam plant in India. The new plant was built to expand the production capacity of Yokohama Off-Highway Tires (YOHT). Yokohama Rubber says the new plant was originally scheduled to begin production in the first quarter of 2023, but the earlier than planned startup will enable YOHT to respond
When is it Time to Replace an Ag Tire?
Eventually, it comes time for hardworking farm tires to be replaced. Most of the time, the need for replacement can be determined during maintenance checks. Matt Frank, senior product brand manager for Bridgestone Americas’ Firestone Agriculture Tires, says when tread depth decreases below 20% of its original depth, new tires may be needed. In addition,
Yokohama Rubber Uses AI to Develop Rubber Compound Design
The Yokohama Rubber Company announced that it began applying a proprietary rubber compound design system that utilizes AI-based compound generation technology. Yokohama says the new system was developed with the cooperation of Hamagomu Aicom, a Yokohama Rubber subsidiary specializing in information system development. Yokohama Rubber says it expects this new system will enable it the
