CEAT Specialty Tires Continues Rodeo Sponsorships
CEAT Specialty Tires is sponsoring rodeo events across the U.S. again this year to build awareness of CEAT as the Ag tire choice for farms and ranches of all sizes, the company says. The tire company is the “Official Ag Tire Sponsor and Exclusive Category Event and Broadcast Partner” of the World Champions Rodeo Alliance,
CEAT Announces Three-Year Partnership with Rodeo Alliance
CEAT is the official ag tire sponsor of the World Champions Rodeo Alliance, a professional sport and entertainment entity that produces major rodeo events across America.
Amit Tolani Named Chief Executive of CEAT Specialty
Tolani has been with CEAT since 2004 and has served in various roles across sales, marketing and supply chain functions. Prior to this, he was the chief marketing officer of CEAT.
CEAT Specialty Introduces Spraymax VF Tire
The company says the CEAT Spraymax VF is engineered to carry 40% more load than a standard radial. Alternately, it carries the same load as a standard radial at 40 percent lesser pressure.
CEAT Specialty Tires Names New President
Before joining CEAT, Ryan Loethen was the agricultural business manager, key account manager and sales process training manager for Michelin Agriculture North America.
CEAT Specialty Broadens Torquemax Ag Radial Tire Range
The company says the VF technology provides 40% higher load-carrying capacity than a standard radial.
CEAT Releases Yieldmax Ag Radial for Combines
The company says the CEAT Yieldmax offers increased load-carrying capacity to support larger combines as well as high traction and stability.
CEAT Releases Torquemax Ag Radial Tractor Tire
CEAT says the new Torquemax range of tires has been designed to provide lower compaction and carry higher loads.
CEAT Specialty Tires Teams Up with Costa Rican Distributor
The CEAT brand was introduced to Trac-Taco dealers and customers at a recent event in San Jose co-hosted by CEAT and Trac-Taco.
CEAT Announces Professional Bull Riders Sponsorship
CEAT Specialty Tires has announced a new sponsorship of Professional Bull Riders (PBR) to increase awareness and sales to American farmers and ranchers.
