Continental Tire the Americas’ General brand is the presenting sponsor of the Lucas Oil Off-Road Expo, which will be held at the Pomona Fairplex in Pomona, Calif., on Oct. 8-9.
The event is the called the “premiere exhibition for off-road enthusiasts, manufacturers, and dealers,” with 10 acres of displays and demonstration areas full of off-road parts, equipment, gear and experts.
CTA will have a new General Tire interactive display at the Expo where many of the off-road racing drivers the brand sponsors will meet fans and sign autographs.
"We are very excited to return to Off-Road Expo for 2011," said Travis Roffler, CTA’s director of consumer tire marketing. " The General booth will definitely bring attention with our beautiful General model, Ms. Mint 400 and some of the hottest race car drivers in off-road in attendance signing autographs."