Cooper to Create Technical Center at U.K. Plant - Tire Review Magazine

Cooper to Create Technical Center at U.K. Plant

(Akron/Tire Review) Cooper Tire’s European division will soon launch a European Technical Centre (ETC) at the company’s U.K. tire plant in Melksham, Wiltshire.

The ETC will be responsible for overseeing the design and development of high-performance Cooper and Avon branded tires manufactured at Melksham.

Marcus Hancock has been appointed general manager for the ETC.

“This is an important investment for us, and proves that we are committed to producing quality European performance products for European roads,” said Julian Baldwin, managing director of Cooper Tire Europe.

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