Continental Tire the Americas and Road America have agreed to a multi-year partnership that makes Continental Tire the title sponsor for Road America’s most popular sports car racing weekend, which takes place Aug. 7-10.
“Road America is commonly known as America’s National Park of Speed and serves as the perfect platform for Continental Tire to connect not only with the fans from Wisconsin, but across the nation as many fans drive long distances to be here for this one weekend,” said George Bruggenthies, Road America’s president and general manager.
Continental Tire’s showcase at the Road America events will include the Continental Tire SportsCar Challenge on Aug. 9 and the Tudor United SportsCar Championship race on Aug. 10, plus races from the IMSA GT3 Cup Challenge, IMSA Prototype Lites and the Mazda MX-5 Cup.
Tickets for the “Continental Tire Road Race Showcase” weekend at Road America are on sale now. Advance pricing ends July 31.