2020 SEMA Show Goes Virtual with SEMA360 Marketplace

SEMA, the Specialty Equipment Market Association, will be offering an online marketplace to allow manufacturers and resellers in the specialty automotive segment to connect and conduct business.

Taking place Nov. 2-6, SEMA360 was created after industry members expressed a need for a viable marketplace solution in the absence of the 2020 SEMA Show, SEMA says.

Show organizers say they gathered input from industry members who registered concerns with typical “virtual trade show” solutions. SEMA says SEMA360 is a simplified platform where SEMA will help manufacturers create a brand presence that will reach domestic and international buyers. With a focus on helping the industry grow their businesses, participating resellers will have access to product offerings, demonstrations, and manufacturer personnel.

SEMA says some of the key features of SEMA360 include:

SEMA vehicle reveals
Education focused on professional development and new strategies
Media amplifying news, products, and innovations

Manufacturer applications for SEMA360 will open Sept. 3 at a SEMA-member rate of $495, and a nonmember rate of $1,495. Attendee registration, which opens mid-September, will be free to qualifying buyers who are SEMA members, and $25 to nonmembers. Qualifying media will be able to register at no cost.

GRI recently conducted programs in Sri Lanka to empower women and motivate children under its Green x Circle initiative. The company said these endeavors aimed to address the needs of the community, focusing on both women empowerment and youth motivation.

GRI recently organized a training program titled "Management of household finance under current economic conditions" at the Ingiriya Rubber Collecting Center in Sri Lanka, South Asia led by Shashika Nimali, an NLP practitioner and life coach. The company said this initiative provided women in the industry with essential skills and knowledge to effectively manage household finances. GRI's tailored training sessions equipped participants with tools for informed decision-making, ultimately fostering greater financial security and independence, the company said.