Dealer attendees got to feel for themselves the features and attributes of several Nokian tires, including the WR G4 SUV, Hakkapeliitta 9, Hakkapeliitta R3 and Hakkapeliitta LT 3.
Mary became editor of Tire Review in April 2019. She joined Babcox Media in 1988 as the senior editor of Brake & Front End. In her 32-year career with Babcox, Mary has contributed across the brand portfolio in a variety of ways, most recently serving as the editor of ImportCar before joining the Tire Review team. Her appointment to Tire Review makes her only the 10th editor of the brand in its 118-year history.
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In a move to showcase the technological muscle of its products, Nokian Tyres invited several distributors and dealers to a tire testing event in Colorado at the Copper Mountain Ski Resort outside of Denver.
Attendees got to feel for themselves the features and attributes of several Nokian tires, including the WR G4 SUV, Hakkapeliitta 9, Hakkapeliitta R3 and Hakkapeliitta LT 3, some against OE-fitments on the rental fleet used for the testing.
Four test tracks nestled at the base of the mountain gave attendees a chance to “let it loose,” as they experienced Nokian tires firsthand. Look for full coverage of the event on tirereview.com Jan. 17 and in the February issue of Tire Review.
Yokohama Rubber said it will supply its Advan Sport V107 tires as original equipment (OE) for the new Mercedes-AMG CLE 53 4Matic+ Coupé. The Coupé is being fitted with 265/40ZR19 (102Y) front tires and 295/35ZR19 (104Y) rear tires.
The Advan Sport V107 being fitted on the new CLE 53 4Matic+ Coupé was jointly developed with Mercedes-AMG. Yokohama said the tread pattern is designed to deliver a quiet ride, and the tire’s groove area and a compound have been adjusted for performance in dry and wet road conditions. Additionally, the optimized casing rigidity contributes to steering stability that is essential for high-power premium cars while also improving fuel efficiency, the manufacturer said. The tire accordingly features the Mercedes-AMG’s “MO1” mark of approval on the sidewall.
The Majesty 9 Solus TA91 EV is ideally suited for drivers of EV coupes, sedans, and CUVs, while the Crugen HP71 EV is designed for CUVs and SUVs with an added level of all-weather performance.
Continental Tire executives talk about the status of the PLT tire market, the company’s strategic balance between OE and replacement tire offerings, and more.
The tires are labeled as snow tires, but do not have sufficient traction to perform in all snow weather conditions, according to the National Highway Traffic Safety Administration.