Pirelli has joined forces with IXOOST, an Italian firm from Modena that specializes in high-end car audio, to create a new sound experience inspired by motorsport.
The result is an exclusive hi-fi system that includes a Bluetooth speaker within a replica Wind Tunnel Tire: made by Pirelli for Formula 1 Teams to conduct aerodynamic testing.
The wind tunnel is a vital tool for Formula 1 teams to study every aspect of airflow for optimal performance – where the tires play a vital role as well.
From the scale-model F1 Wind Tunnel tire, Pirelli P Zero sound by IXOOST was created in the form of a stylish mini tire. The acoustic system includes a powerful amplifier with a 100-watt digital signal processor and is equipped with a 100-millimeter midwoofer as well as a 25-millimeter silk tweeter. The whole system is made entirely in Italy by IXOOST, featuring hand-crafted touches and attention to detail.
With advanced 4.0 Bluetooth APTX technology, Pirelli P Zero sound can connect wirelessly to smartphones and other compatible devices, enhancing the audio signal in wireless mode and ensuring good playback.
The tire-shaped auto speaker is available in nine different colors that reflect those used to distinguish the different racing compounds in Pirelli tires. It also has a convenient shape and compact dimensions being 330 mm. in diameter and having a maximum depth of 200 mm.
The new speaker was previewed at the Formula 1 Pirelli Grand Prix De France 2018. It will also be seen in the F1 Pirelli Hot Laps garage during other Grand Prixs this year.