Yokohama Rubber to Add E+ Mark to EV Tires

Yokohama said it is already supplying its tires as original equipment (OE) for a number of EVs.

By Christian Hinton
July 17, 2023

The Yokohama Rubber Co. will be applying a new proprietary “E+” mark to its tires for passenger cars, trucks and buses that have special qualities needed by EVs. Yokohama said it is already supplying its tires as original equipment (OE) for a number of EVs, including the BMW iX3, Mercedes-AMG EQS 53 4Matic+, and Lexus RZ, crossover SUVs from Toyota Motor (the bZ4X) and Subaru (the Solterra) and mini-vehicles like the Nissan Sakura and Mitsubishi Motors’ eK X EV.

Yokohama said it will accelerate its development of replacement market tires for EVs by applying various technologies cultivated through its development of OE tires.

Yokohama Produces EV Tires Using Renewable Energy

Yokohama said the Shinshiro-Minami Plant’s shift to renewable-energy electricity is expected to reduce the plant’s annual CO2 emissions by about 570 tons.

By Christian Hinton
September 15, 2023

Yokohama Rubber's Shinshiro-Minami, Japan plant began production of its Advan Sport EV ultra-high-performance summer tire for electric vehicles (EVs) and other high-performance tires using electric power from a new proprietary solar panel power generation system. After being put into official operation this August, the plant is also using renewable energy-generated electricity that the plant has been procuring since April.