The Tire Cologne Kicks Off Registration - Tire Review Magazine

The Tire Cologne Kicks Off Registration

The Tire Cologne, the newly announced rival exhibition to Messe Essen’s Reifen series, has started registering businesses for its 2018 show, according to Tyres & Accessories.thetirecologne

Show organizers Koelnmesse,  said its received registrations from Alcar, Bohnenkamp, Brock Alloy Wheels, Euromaster, GDHS, Goodyear Dunlop Tires Germany, Kraiburg, Kuhmo Tyre, Michelin, Nexen Tire, Pirelli, Point S and Yokohama.

Koelnmesse said it has started a preview campaign with the motto, “We are on board.” The advertising campaign will feature registered company logos, according to T&A.

While the event is still three years away, Koelnmesse argues that “big events cast long shadows,” T & A said. The first early bird booking phase runs until the end of 2015.

The Tire Cologne is scheduled to take place at the same time as Reifen 2018, May 29 – June 1 2018. The show is sponsored by the German Tire Retailers and Vulcanization Trade Association.

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