Schrader has announced that Fuller Brothers, manufacturer and supplier of the Tire Life tire and rim protection product, is now a distributor-partner of Schrader’s complete Off-the-Road (OTR) line. The partnership was formally announced at the 2013 Tire Industry Association OTR Conference, held Feb. 20-23 in Puerto Rico.
“The Fuller Brothers-Schrader partnership brings the best of tire protection via our Tire Life product, combined with the advanced tire pressure monitoring, asset management and analytics, and the critical tools that the Schrader OTR portfolio offers,” said Morry Jones, vice president of Fuller Brothers. “It’s a win-win for our global customer base”
“The Fuller Brothers brand is well-known across the industry as the leader in providing non-hazardous, non-toxic products that reduce tire management costs for a diverse range of customers. We are excited to combine the strengths of our OTR product line with the unmatched Fuller Brothers brand and service model,” said Hugh Charvat, president and CEO of Schrader. “Fuel and tires are the top two expenses faced by heavy-duty operators. Combined with Fuller Brothers Tire Life product, our tire pressure monitoring package delivers positive impacts across both of these cost categories.”
Schrader showcased its global OTR portfolio of tire pressure monitoring, telematics for tire data insight and heavy-duty tools in the Fuller Brothers booth at TIA’s OTR Conference. The team also presented industry trends and growth drivers to conference attendees at a keynote address.
