Nitto Re-launches Driving Line Site
Nitto Tire U.S.A. has redesigned its Driving Line website, www.drivingline.com Since 2012, Driving Line presented by Nitto Tire has been delivering content about each niche of automotive culture. Designed for enthusiasts, the new Driving Line site features a custom-tailored browsing experience, striking photography, an interactive user experience, and live event coverage, Nitto said. The site
Nitto Produces Two Documentaries
Nitto Tire U.S.A. has produced two documentaries that will be shown on All Nippon Airways (ANA) between Sept. 1 and Nov. 30. The first documentary – “The World’s First Stewardess: Ellen Church, Flying Nurse” – covers the life of American, Ellen Church. The film covers how the Iowa born Church eventually proposed having female cabin
Nitto Announces a Different Kind of Bracket Challenge
For fans of racing, a perfect bracket might earn them a chance to win a trip to Las Vegas to drive supercars with Exotics Racing. This bracket, however, is not for March basketball. It’s for Nitto Tire USA’s Battle of the Streets tournament, a race tournament featuring 16 super cars in downtown Los Angeles from
Nitto Sponsors Documentary
Nitto Tire USA Inc. has produced a new documentary that will be shown on All Nippon Airways (ANA) international flights. The film, “Japanese Hero of the Andes: The Life of Yoshitaro Amano,” will also be donated to the Japanese American National Museum. The documentary focuses on the life of Yoshitaro Amano, a Japanese businessman and researcher of
175,000 Toyo and Nitto Brands Tires Recalled
Toyo Tire Holdings of Americas Inc. has announced a safety recall campaign on approximately 175,000 Toyo and Nitto brand tires intended for light trucks, SUVs and vans including those used in commercial applications. The recall campaign covers select Toyo Open Country H/T with Tuff Duty tires manufactured between November 2008 and June 2013, and select
Nitto Expands Grappler Line, Intros New Gen
Long viewed as a niche segment player in the UHP and light truck/SUV markets, Nitto Tire USA Corp.’s focus on those segments has brought the company a lot of notoriety among enthusiasts. In more recent times, Nitto has made strides in broadening its product screen, giving its dealers more products to address a wider range
Nitto Sponsors ‘Live From SEMA’
Providing an inside look at the 2014 SEMA show for enthusiasts, Nitto Tire USA will sponsor “Live From SEMA.” Live From SEMA will aggregate posts from Facebook, Twitter and Instagram that are tagged with #LiveFromSEMA and display them in a real-time feed on LiveFromSEMA.com. “Nitto Tire is a company that is proud of its direct
10 Million Strong For Nitto
Nitto Tire USA’s Facebook page surpassed the 10 million fan mark on Sept. 29. According to the tiremaker, the tire company’s social popularity nearly doubled in the first three quarters of 2014 and has been used to engage customers for contests and crowd-sourcing. “When Nitto first came to the U.S., we prided ourselves on connecting
Nitto Showcases Two New Tires In California
Long viewed as a niche segment player in the UHP and light truck/SUV markets, Nitto Tire USA Corp.’s focus on those segments has brought the company a lot of notoriety among enthusiasts. In more recent times, Nitto has made strides in broadening its product screen, giving its dealers more products to address a wider range
Ex-Falken Exec Joins Nitto Team
A recently retired sales executive at Falken Tire Corp. has joined Nitto Tire USA Corp. as vice president of sales and operations. Bruce Ware, who retired in April as vice president of sales for Falken, where he spent 11 years, joined Nitto in late August. He will report directly to Nitto president Keiko Brockel.