Nitto Re-launches Driving Line Site - Tire Review Magazine

Nitto Re-launches Driving Line Site

Nitto Tire U.S.A. has redesigned its Driving Line website,

Since 2012, Driving Line presented by Nitto Tire has been delivering content about each niche of automotive culture. Designed for enthusiasts, the new Driving Line site features a custom-tailored browsing experience, striking photography, an interactive user experience, and live event coverage, Nitto said.

The site also features a new Live At feature that allows enthusiasts to have access to some of the biggest automotive events around the world. The section features a streaming social feed of each event, daily highlights, and an aggregate of all articles written about that event, Nitto said. The first event being featured in the new Live At section is the 2015 SEMA Show.

“Driving Line has been a great way for Nitto Tire to connect with enthusiasts from all aspects of the automotive world,” said Stephen Leu, brand publishing manager for Nitto Tire. “No matter where your passion lies, there is something for you to enjoy on the site, and with the new Live At functionality, we are excited to bring the world’s best events straight to enthusiasts’ computers, tablets, and smart phones.”



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